GTM Engineer with 5+ years architecting AI-driven outbound systems for B2B SaaS. I turn cold lists into a predictable revenue machine using Clay, HubSpot, Smartlead, Salesforce, and a stack of automation that works while you sleep.
I've built outbound engines from zero at Kibo, MSys, and Wayzon, and I'm currently scaling EMEA + NA pipeline at Virtuoso. Alongside, I run consulting engagements for JollySEO and TechGropse — the same playbook, adapted to each ICP.
$10M+ in pipeline and 500+ meetings later, the playbook is repeatable. I design the full system — ICP scoring, signal-based targeting, enrichment pipelines, lifecycle automation, multi-channel sequencing — so your team stops hunting and starts closing.
company: "Virtuoso QA", role: "GTM Engineer", region: ["EMEA", "NA"], duration: "5 months", pipeline_built: "$500K", stack: [ "Claude", "Clay", "Apollo", "BlitzAPI", "Smartlead", "Instantly", "HubSpot", "Salesforce" ], status: "shipping_weekly"
End-to-end outbound engine: domains, deliverability, Clay enrichment, Smartlead campaigns, HubSpot routing. From zero to first meeting in under 30 days.
Stop spraying. Start hunting accounts that are actually ready to buy. Funding rounds, hiring spikes, tech changes, intent data — turned into a prioritized account list.
LLM-driven account briefs, hyper-personalized first lines, and AI research agents that push insights directly into your CRM. Personalization at scale, without sounding like a robot.
The full package. I take ownership of your outbound motion end-to-end — strategy, tooling, execution, reporting. You get a system you own, not just a service you rent.
GTM Engineer · EMEA + NA
Built and scaled outbound pipeline across EMEA and NA from the ground up. Architected the full stack — Claude-powered research, Clay enrichment, Apollo + BlitzAPI for data, multi-inbox Smartlead + Instantly sending, HubSpot + Salesforce sync for CRM hygiene.
GTM Engineer · Composable commerce platform
Built end-to-end AI-powered GTM workflows integrating Demandbase intent, Clay enrichment, HubSpot lifecycle automation, and multi-channel outbound across Apollo, HeyReach, and Regie.ai. Created AI research agents in Make.com that auto-generated structured account briefs directly into CRM.
Business Consultant · GTM Operations
Built a structured outbound revenue engine using HubSpot, Clay, and Smartlead. Designed ICP frameworks and scoring-based qualification models. Improved SQL-to-Opp conversion by 22% through ABM workflows combining enrichment signals with automated routing.
Fractional GTM · Outbound system buildout
Designed and shipped an outbound system from the ground up — ICP definition, inbox infrastructure, Clay enrichment, multi-channel sequencing. Tuned weekly until the engine produced a steady, predictable meeting cadence the founder could forecast against.
Outbound infrastructure · Email + LinkedIn
Built the outbound infrastructure from zero — deliverability, domain warmup, segmented campaigns across Edtech, Crunchbase verticals, and a parallel LinkedIn automation play via HeyReach. Steady meeting flow within the first two months of launch.
Sales Operations & Business Development
Built the company's first structured outbound system. Managed Salesforce CRM, Apollo prospecting, Outreach sequencing across multiple inboxes. Automated intent-based account alerts (6sense → Slack) and streamlined SDR–AE handoff for a 25% conversion lift.
Screenshots pulled directly from outbound campaigns I've built and shipped — Retail, Manufacturing, Wholesale, EdTech, B2B SaaS — across NA, EMEA, and APAC.
312,516 emails sent · 6.95% positive reply rate · the flagship multi-quarter motion.
400K+ emails across 12 campaigns · 20% reply rate · Retail + Wholesale + Mfg.
22,411 sent · 25.56% positive reply rate · targeted SAP/Oracle wholesale plays.
4 segmented sequences · vertical-tailored messaging across OMS and eComm motions.
15,868 sent · 14.92% positive reply rate · tightly segmented eCommerce sequence.
Targeted sequences hitting SAP customers · up to 22% reply rate on flagship cohort.
Retail + Wholesale targeting Shopify-using accounts · 54% opens, 6%+ reply rates.
2,521 connections sent · 1,008 accepted · 347 message replies in 30 days.
677 connections · 505 accepted (74.6%) · 295 message replies · 47 InMail replies.
10+ campaigns across EdTech, Crunchbase verticals, UAE/Saudi targeting — up to 44% reply rates on hot leads.
5,426 connections sent · 1,619 accepted (29.8%) · 496 message replies · 46 InMail replies.
3,326 leads reached · 8,330 emails sent · 652 replied · 172 positive replies (26.38%).
Two-week deep dive into your current outbound, CRM, data quality, and ICP. I deliver a written assessment and a prioritized roadmap.
Infrastructure setup: domains, inboxes, Clay enrichment, HubSpot workflows, signal frameworks. Done in parallel — most clients are sending in week 4.
First campaigns go live. I monitor deliverability, reply quality, and meeting bookings daily. Weekly iteration on messaging, segmentation, and offers.
Once the engine is producing predictably, I document everything, train your team, and transition to advisory mode. You own the system end-to-end.
Not a list of tools I've heard of. Every one of these is in my daily workflow. I've configured them, broken them, fixed them, and shipped pipeline through them.
30-minute strategy call — free, no pitch. I'll audit your current outbound on the call and tell you the three things I'd fix first, whether we work together or not.